"We must accept finite disappointment, but never lose infinite hope."
It may not seem like there's a lot to do while in self-quarantine and lockdown, but there is. There are many things you can do RIGHT NOW to support the local Aspen economy. Many restaurants are open and offering take-out, and many restaurants and retailers would love to sell you a gift card toward a future purchase. The immediate cash flow to our local businesses is vital - and much appreciated!
Please take a few minutes and make your lists. If you're in town, start dialing for dinners! And if you're not, please call your favorite restaurants and retailers and buy gift cards today.
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It was heartening to read that as part of the local governments’ roles in providing economic relief for individuals, $200,000 has been offered up as initial assistance by the city of Aspen and another $850,000 by Pitkin County. Considering the city’s $105 million annual budget and the county’s $141 million, one would assume that this is just a start, and that local citizens and businesses will eventually be the beneficiaries of more assistance than 0.4% of the total, but only time will tell. After all, at the city, these are some of the same folks who conducted $350,000 geothermal drilling experiments and ignored $600,000 of unpaid parking fees. Obviously, nix the non-essential capital expenses and don’t fill the job vacancies, but what else can the local governments do to quickly and tangibly help the local economy during these uncertain times?
The government’s number one priority is the health and welfare of the public. We have the financial wherewithal and therefore the luxury to do whatever is necessary. We also have a service-based economy and a workforce that relies on tourism and the money that is spent locally. The repercussions of the global pandemic and impacts on our economy and workers will be devastating, and that’s in the short term.
This community is special and takes care of its own, but COVID-19 is bigger than anything we have faced. Let’s not wait for the government to fix things. It’s not too soon to think of “recovery,” even while we are very much in the throes. In fact, we simply can’t wait until “it” is over. While we continue to wash our hands and shelter in place, here are several ways you can make an immediate positive economic impact in support of our local businesses and workers today:
As we travel this new road together, the best thing we can do is be calm, be thoughtful and be safe. We are fortunate not to be in a densely populated area, but the virus is indeed here and everyone is susceptible. Please listen to the authorities and please take this seriously. Staying at home is going to get really old really fast, but please, for the good of the community, just do it.